Business and charity - a success formula
January 18th, 2010

Latest researches prove that one of the leading business trend for 2010 is social responsible business combined with charity. Such strategy can be used on any market and here’s one good example how it works in hospitality business.
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Playboy Wine Subscription Service
January 7th, 2010

People are tend to sin and voyeurism is among most common sins for men. „Playboy Wines” company decided to base all their marketing strategy on this men feature.
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Light therapy for hungry clients
November 3rd, 2009

Where do we usually search for unusual business ideas? Most probably on the internet: blogs, news etc. Well, there’s another way to fuel your imagination – scientists’ researches. According to latest researches bright light (both natural and artificial) has a great positive effect on human health and mood. Probably this information served as an inspiration for this unusual business niche idea.
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Low budget start for your hotel business
September 30th, 2009

Nowadays international tourism is going through hard times and hotels have to be very creative to attract customers. In such situation unusual marketing tricks is exactly what they need!
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Low budget marketing ideas for niche businesses
September 28th, 2009

If your business, either ordinary or unusual, is based on selling goods or services, then unusual marketing strategy is your only hope in times of world economic crisis. Pieter Walser from South Africa from Walser Wine Projects achieved business success using absolutely fabulous low budget marketing idea. Read more and think whether you can use something similar in your business!
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World’s 13 most bizarre vending machines
September 7th, 2009
We have already got used to vending machines selling snacks, drinks, cigarettes and some other stuff that you might need on your way to work or while travelling. But today I discovered that there are some machines that sell things that we usually do not buy on the run. Seems that to sell some of these goods via machines is in a way a markeitng trick that helps to draw additional attention to the product. Still some of the items are truly weird and I wonder – is there really a demand?
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