Unusual fashion business idea
October 29th, 2009
The majority of women are going crazy about shopping: illuminated show-windows, tempting counters and shelves with stylish shoes and accessories, innumerable hangers with colourful clothes… Unfortunately nowadays women are sometimes too busy with work and housekeeping to find time for this pleasant pastime. Well, the business idea you’ll find below is aimed exactly for this group of clients.
ShoeDazzle is a new service for busy women who’d like to keep an eye out for fashion and to receive fashionable shoes without spending hours for shopping. Monthly membership fee for ShoeDazzle service is 39 USD for which you’ll receive one pair of stylish shoes every month. When you first sign up for this service you fill up a questionnaire which helps a team of professional stylist to understand your needs and preferences. Starting from this moment each month you’ll receive an email with 5 pictures of shoes which are specially chosen for you according to your taste. You can choose one pair which seems to suit better and it will be post to you right away. Delivery cost is also included in a monthly fee.
My respect to the author of this project, Kim Kardashian – this business idea is interesting, potentially successful and fresh. It’s a shame that such service is available only to clients from US and Canada. Maybe you should offer something similar in your country?
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